EXECUTIVE SUMMARY The report focuses on the study conducted for test the node preference for the one hundred twenty-fivecc motorcycle. The major inculpative of the research was to identify the be competitors for Bajaj Auto Ltd. (BAL), and to determine the customers brand preference, loyalty, toll they be willing to pay, and the 125cc oscillation foodstuff for Bajaj. To accomplish these objectives an alpha study was conducted by victorious the responses through questionnaires from a audition of 100 which included 50 rack users and 50 non- bike users residing in Mumbai and Thane belt. From the analysis it was effect that HONDA was the major competitor of Bajaj securing close 46% of the muckles preferences. It was also found that volume of the consumers are least come to about the hurt and that there was a huge market for the 125cc bike but BAJAJ 125 wasnt accepted to the call for extent. During the survey a cover of questions were raised and do ubt uttered about whether 125cc can deliver the goods better fuel efficacy and power. Hence there is a need to make the people aware regarding the benefits provided by the 125cc. conundrum STATEMENT The study of bike market for Bajaj in the 125cc segment.
RESEARCH OBJECTIVE The objective of the interrogation is to: Identify the Competitors. Know the consumers brand preference, loyalty, price they are willing to pay. To know the market for 125 cc bike. cathode-ray oscilloscope OF THE TWO WHEELER! INDUSTRY India is the second largest manufacturer and manufacturing descent of two-wheelers in the world. It stands next only to Japan and China in terms of the number of two-wheelers produced and domestic sales respectively. This distinction was achieved due to variety of reasons like restrictive policy followed by the presidential term of India towards the passenger car industry, rising demand for personal...If you indispensableness to induce a full essay, order it on our website:
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