Analyzing The Marketing Strategies In The Syrian Telecommunications Industry

IntroductionTelecommunications is considered one of the basic factors of success of any organization . and and so , any successful organization is characterized by the availableness of an efficient and efficient telecommunications net incline to render the necessary service to lurch information and data to and from the organizationTelecommunications system supports companies internally and outwardly with the sanction of the necessary rich and administrative information which helps come across work in the most efficient way realizable . way of communication argon ground on the availability of innovational information technology particularly through its well-known(a) look , the cyberspaceCurrent trends show that communication is carried out through electronic mail mainly because communication has greatly developed since t he season when the predict was invented by Graham Bel , and not to keep the finis when letters could solo be sent by kill , sea or air transport or unconstipated through the use of pigeons . genius can look the difficulties that irritate the earlier forms of communication and the big costs and delays that often petabit to big lossesCompanies providing telecommunication services work many merchandise strategies to employ . Telecoms in Syria do not seem to ingest such clear strategiesWith only 3 .4 million intermit telephone lines in service and 1 .3 million mesh users from Syria s is app arnt that the country needs more development in terms of the availability of telecommunications and modern communications technology nurture , the specific type of telecommunications system and /or hardware / parcel product and other peripherals must also be include in the marketing strategiesIn terms of mobile statistics , Syria has Areeba and Syriatel as its both study mobile operators . However , in 2006 there are onl! y 4 .57 million mobile subscribers in Syria jumper cable to a meek 24 of mobile penetration .

wide awake subscribers and annual developing by operator (December 2006Operator System found Subscribers (million )Annual growthSyriatel GSM900 2001 2 .332 54Areeba GSM900 2001 2 .237 53 4 .569 54 (Source : BuddeComm ground on ITU and diligence dataFurther , Syria has one of the lowest rates of lucre customs duty in the Middle East although an lucre connection was already established back in 1997 . One of the main factors target this is due to the fact that there are existing media restrictions on the use of the Internet throughout the wor ld and that most of the Internet users largely come from companies , embassies and the Syrian giving medication indomitable lines in service and teledensity from 1995-2006Year Fixed Lines Teledensity1995 958 ,500 6 .81996 1 ,119 ,000 8 .21997 1 ,313 ,000 8 .71998 1 ,463 ,000 9 .51999 1 ,600 ,000 9 .92000 1 ,675 ,000 10 .32001 1 ,817 ,000 10 .92002 2 ,099 ,000 12 .32003 2 ,414 ,000 13 .82004 2 ,660 ,000 14 .62005 2 ,903 ,000 15 .22006 3 ,400 ,000 17 .9 (Source : BuddeComm based on ITU and industry dataImportance of the studyTelecommunication companies require...If you want to get a estimable essay, order it on our website: BestEssayCheap.com

If you want to get a full essay, visit our page: cheap essay